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No-Nonsense Networking:
Six Steps to Raising Your Profile

A free eBook by Jeanette Purcell

Through thirty years of experience in business and academia and countless conversations with great networkers, I have observed that surprisingly few people network effectively. Yet good networking skills are essential if you want to get on in business and have a fulfilling career.

This is why I wrote this book. 22 pages full of practical tips and ideas on how to build long-lasting successful business relationships. It is for anyone who wants to grow their business, extend their business networks or raise their profile within their profession or working environment. If you are looking for a job or preparing for promotion, this book is also for you.

In No-Nonsense Networking, I take you through a practical approach to building a successful network in six easy steps:

1. Developing the right attitude.

You need to approach networking in a positive frame of mind. We debunk some of the myths about networking and deal with the common issues that hold people back from being enthusiastic and confident networkers.

2. Preparing your pitch.

With the right attitude and a clear idea of what you want to achieve from your networking you are ready to write your ‘pitch’. We look at how to tell your story and present your skills in a concise, positive and memorable way.

3. Managing your existing networks.

It’s not only about making new connections but also about managing your existing contacts. How well are you managing and tapping into your existing networks?

4. Preparing to network.

Successful face-to-face networking begins with thorough preparation. We will cover the preparation required for every networking situation.

5. Networking events.

From social gatherings to business meetings we look at how to manage networking situations, make the right connections and get results.

6. Building and maintaining the relationship.

Truly successful networks require maintenance. We consider the follow up required to convert a new connection into a productive business relationship and how to sustain and grow your networks over the long term.

Each step is explained in comprehensive detail, with achievable exercises at the end of every section. After reading this book, you will be better equipped to network confidently, successfully and intelligently.

Download for free

You can download this eBook for free from any of the following sources (click on the icons to open in a new window).

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Download for free from Amazon Kindle Store, iBooks or as a PDF

About the author

Jeanette Purcell is the founder and Managing Director of Jeanette Purcell Associates, specialists in leadership development and change management. She is a leadership specialist, providing coaching, lecturing and consultancy services in all aspects of leadership development and organisational change. Her focus is on giving leaders and their organisations practical solutions that have a measurable impact on performance.

Jeanette is a Visiting Lecturer at Cass Business School and has over 30 years practical experience in management and business leadership. Until establishing her own business, Jeanette was Chief Executive of the Association of MBAs (AMBA), the global accreditation agency and network for MBA students and graduates. In this role she succeeded in raising the profile of the MBA as the premier qualification for business leaders and developed a range of services and support for MBA graduates throughout the world.

Jeanette is an accomplished international public speaker. She presents and writes on issues relating to leadership, business development and business education and has been instrumental in the delivery of Cass Leadership programmes in Dubai. Current corporate clients include Pfizer International where Jeanette delivers ‘networking skills’ training to high potential female managers.

In 2013 Jeanette founded the Brain Exchange, an exclusive forum for business professionals to exchange advice, knowledge and support in a confidential and professional environment. The Brain Exchange meets monthly in London and is achieving growing recognition as a high quality business network.

JPA Master Class Series – Session 2

Leading and Working with Teams
Tuesday 8 April 2013 (9.00 to 16.30)
The Grand Connaught Rooms, 61-65 Great Queen Street, London WC2B 5DA

“Not finance. Not strategy. Not technology. It is teamwork that remains the ultimate competitive advantage, both because it is so powerful and so rare”

Patrick Lencioni, The Five Dysfunctions of a Team (2002)

Overview

With the move to flatter organisational structures, more complex processes and an increase in global working, successful teamwork has become synonymous with business success.  Yet efforts to create high performing teams so often fail because the basics of good teamwork are overlooked.  This practical Master Class will help you to understand how teams develop, what makes them successful and why they fail.  You will develop and practice essential team skills including the skills involved in leading virtual and complex teams.  Whether you’re a team player or a team leader this Master Class will give you the tools and techniques you need to achieve peak performance.
 

How much does it cost?

The Master Class fee is £235 per delegate payable at the time of booking.

The fee includes all materials and refreshments including lunch.
 

Available for bookings shortly

 

Where is the Master Class being held?

The Grand Connaught Rooms, 61-65 Great Queen St, London WC2B 5DA. The venue is easily accessible and close to all London transport links. The nearest tube is Holborn which is served by the Central and Piccadilly lines.

 

JPA Master Class Policy

JPA accepts firm bookings through the JPA website – in making such bookings clients accept our bookings and cancellation policy.

Provisional bookings may be made but must be confirmed at least 30 days before the course date or else they will be considered a firm booking and will be subject to our standard booking and cancellation policy.

Confirmed bookings may be cancelled up to 21 days from the course start date without any penalty. Cancellation within 21 days of the course start date will mean that the full fee is payable for the course and there will be no refund. We will however consider transferring your place to another course date if a suitable course and place is available.

Name substitutions can be made at any time before the course without penalty.

Only one discount can be used per booking.

JPA does not store credit card details nor do we share customer details with any 3rd parties.

JPA reserves the right to cancel a course if insufficient bookings have been received. Delegates will be offered an alternative date or a full refund of the course fee. We reserve the right to make changes to the programme and the right to refuse any booking.

 

 

 

 

Credentials

Jeanette has over 20 years experience in management and was Chief Executive of AMBA for 7 years. She has worked in both the commercial and public sectors. Having completed her MBA (with distinction) at the Cass Business School, Jeanette was asked to join the school’s academic team as a Visiting Lecturer in Organisational Behaviour. She still teaches postgraduate students at Cass, focusing on leadership and interpersonal skills development, and has contributed to the development of a series of skills development workshops at the business school.

She spent 15 years in the field of further and higher education working in the political arena, educational policy development, qualification and assessment frameworks and quality assurance systems. Prior to joining the Association of MBAs, Jeanette was Director of Education and Training for the Association of Accounting Technicians (AAT), the international professional association for accounting staff with over 100,000 members and 500 approved training institutions worldwide. In this role, she designed a range of new vocational qualifications in accountancy and led the development of UK standards of competence for accounting technicians.

Jeanette is an accomplished and regular speaker at international conferences and seminars on a range of topics including leadership in business, management education, accreditation and quality assurance in education and women in management.

Testimonials

“As Chief Executive of the Association of MBAs (AMBA), Jeanette had the courage and determination to tackle several challenges facing the Association in an increasingly competitive environment. Under her leadership the Association rapidly developed and established its international profile and reputation as the authority on MBA education and the most respected accreditation agency for MBA courses.”

Sir Paul Judge, President of the Association of MBAs

“Jeanette Purcell is refreshingly unpretentious. Her advice and support are built on the firm foundations of practical experience, knowledge and understanding. She listens to clients and stakeholders and builds on their strengths to deliver tailor-made, effective and sustainable solutions. “

Jane Scott Paul OBE, Chief Executive, Association of Accounting Technicians

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“Jeanette’s approach has de-mystified the subject of networking for me.  Practical tools and helpful tips have helped me to change my approach and develop a more focussed, quality network.  As a result the business has benefited and I have created new opportunities for my own personal development.”

Dr Katherine Barclay, Director of Solid Dose Manufacturing and Compliance Operations, Pfizer

 

ICAEW“The ICAEW identified a need to encourage staff across the organisation to raise their visibility and improve their business networking skills.  We hired Jeanette Purcell Associates to deliver a one day training workshop on the topic and we were extremely pleased with the result.  Jeanette’s approach is focused entirely on the client’s needs.  She delivers training that is highly interactive and practical, ensuring that participants leave with a clear commitment to put their training into practice.  The feedback from this workshop was excellent and we would not hesitate in using Jeanette Purcell Associates again.”

Elaine Mulholland, Training and Development Manager, Institute of Chartered Accountants in England and Wales (ICAEW)

 

Jeanette was a pleasure to work with. She is highly knowledgeable and passionate about sharing her insight with others. She developed tailor-made content for a series of webinars on ‘resilience’. With growing evidence to show that resilient people do better in exams, their careers and have greater levels of overall happiness, the webinars Jeanette provided aimed to give our audiences – students studying our business and finance qualification, or those thinking of doing so – the understanding (and importantly the practical tools) to help them become more resilient.

Suzanne Heath, Marketing Manager, Institute of Chartered Accountants in England and Wales (ICAEW)

 

My coaching sessions with Jeanette are already proving invaluable. In the first few sessions I’ve addressed and resolved an immediate relationship problem and made significant progress by being brave enough to share my long term aspirations. I am revelling in the opportunity the sessions provide to focus on me in an independent, supportive yet challenging environment and the discipline of having to feedback on progress at the next meeting really works for me.

Academic and Non-Exec professional (2015)

I have worked with Jeanette since 2013 while working in different roles and at different organisations.  We have worked through a broad range of topics including developing strategy to deliver meaningful change, building my personal brand, managing people, presentation skills to name but a few.  I find her coaching style and technique excellent and have been able to implement real change in the way that I work and deal with difficult and complex problems and situations.  Jeanette creates a coaching programme bespoke to the individual and takes time to understand how you work, what your strengths and weaknesses are and how you learn and process information, so that she can find the tools and techniques that will work for you.

Claire Angus, Assistant Director, Development, Royal College of General Practitioners


IndigoBlue

 

 

 

My executive coaching sessions with Jeanette have been most valuable, following an initial 360 review (in 2014) highlighting key opportunities to work on, I have been able to improve big things like corporate planning and strategic networking and small things like time management.  This cathartic experience has allowed me to become a calmer and more productive member of the executive management team at IndigoBlue.  I really look forward to our sessions and value the wisdom and insight Jeanette provides when exploring challenging situations.

John Wright, Head of Public Sector Services, Indigo Blue Ltd

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Jeanette has been an inspiration. I will forever be grateful for her guidance and kindness. I appreciate and treasure everything I have learnt from Jeanette’s coaching.

Zilah Skerritt, PA to Chief Executive, Tratos Ltd.

 

“Having known Jeanette for some years, she was a natural choice when it came to developing a higher skills framework for the building services engineering sector. She readily understood the brief and that, together with her approachability and integrity, inspired confidence and co-operation amongst the participants. The outcome has been an acknowledgement of the importance of developing higher management skills amongst key industry players and the establishment of a collaborative approach to doing so.”

Iain MacDonald, Head of Education and Training, Electrical Contractors’ Association (ECA)

“Marubeni, a Commodities Trading Company, appointed Jeanette Purcell to deliver a workshop for our 3 day European Training Event. Jeanette delivered a very interesting and interactive session. She is an excellent speaker, and demonstrated a high level of knowledge and expertise in this area. The feedback from participants was extremely good, and we would definitely consider inviting Jeanette to deliver future training workshops.”

Rebecca Kemp, Marubeni Human Resources

“I first met Jeanette in 2000 when she was a student on our MBA programme. She was an outstanding student and graduated with a distinction. After graduation she took up an executive role and subsequently was appointed as CEO of the Association of MBAs. For the last five years she has been a visiting lecturer at Cass during which time we have worked together to design and deliver developmental assessment centres and a range of leadership courses for our executive MBAs in both London and Dubai. She is a skilled professional coach and excellent course leader and I recommend her without reservation.”

Paul Dobson BSc PhD CPychol CSci AFBPsS, Cass Business School, City University London

“As a new, full-time working mother I wanted coaching from someone who understood my situation.  Jeanette was able to give me first hand practical advice.  She also helped me set out a strategy to develop my client base.  I now feel more in control, and focussed on my real priorities both at work and at home.”

Nicola Tait, Client Advisor, Capital Asset Management

“I have had the pleasure of working together with Jeanette on an international Womens’ Leadership Development program for one of the leading global organizations in the Pharmaceutical sector. Jeanette demonstrated an excellent capability to work with a large group of people from different cultural backgrounds, the design of her workshops was simply perfect, very well adjusted to the needs of the client, both pertinent at an individual level and highly interactive. Jeanette has the rare capacity to make leadership development a pleasant and an enriching experience. I only hope we can do more work together.”

Marc Timmerman, Partner Axiom Consulting Partners, Managing Director Axiom Consulting Partners Benelux

“JPA undertook a piece of work for the National College for Leadership of Schools and Children’s Services. This provided a detailed analysis of national and international business school programmes for consideration within the design of an executive leadership programme for experienced Directors of Children’s Services. This work was delivered under very tight timescales, to cost, and proved highly valuable.”

Aidan Melling, Operational Director – Children’s Services, National College for Leadership of Schools and Children’s Services

“As an Associate of Make Life Easy, Jeanette has designed and delivered training for our clients by focusing on their needs, and taking time to understand the people, culture and challenges for the company. Drawing on her business experience, her workshops are interactive, practical and fun. Jeanette has the rare ability to engage even the most reluctant participants, sending them away with new insights, skills and ideas to implement immediately. Jeanette has received excellent feedback from work she has delivered for Make Life Easy and has undoubtedly made a positive difference to the clients she has worked with.”

Fiona Hindle, Founder of Make Life Easy Limited, www.makelifeeasy.co.uk

Specialists in leadership and responsible management

JPA’s consultancy services are based on our experience and understanding of people, their development and their relationships in business, particularly during periods of significant change.

Our approach is based on the philosophy that effective human performance in business (including effective leadership) is achieved by a holistic approach to learning which combines knowledge, experience and skills. The opportunities for working on all three together are so often missed, each one being treated in isolation.

At JPA we look at integrated growth: using skills and experience, for example, to develop knowledge in a specific area. Our philosophy is to develop a more strategic approach to organisational development, focusing on initiatives that draw together and utilise all the components of the person, situation and company in order to really make a difference.

We believe it has proven not only to be a more effective, accelerated approach to staff development but also one that has greater equity for the long term.

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